Key Takeaways

• A Shopify subscription app lets customers buy your products on a repeat schedule, which turns one-time buyers into predictable monthly revenue.
• Compare apps on billing flexibility, customer self-service, integrations with your checkout and email tools, and how pricing scales as your subscriber count grows.
• Pricing and features change often, so confirm current plans on each app’s Shopify App Store listing before you commit.

There’s nothing better than selling products that no one can seem to get enough of. Unless of course, you’re a drug dealer. That’s just not cool – very unprofessional… But seriously – repeat customers are what all of us in eCommerce strive for, to create an unparalleled customer experience that keeps them jonesing for more. 

A fantastic option for your store may be to offer a subscription service. And, if you’re on the hunt for the best subscription apps for Shopify, you’ve come to the right place…

Here’s what we’ll be filling your noggin up with today:

• What Is A Shopify Subscription App?
• The 8 Best Shopify Subscription Apps
  • 1. Subi, formerly Subify
  • 2. RecurrinGO!
  • 3. Recharge Subscriptions
  • 4. Appstle Subscriptions
  • 5. Seal Subscriptions & Loyalty
  • 6. Ongoing Subscriptions
  • 7. Loop Subscriptions
  • 8. Propel Subscriptions
• Tools That Pair Well With a Subscription App
• What Type of Store Could Benefit From Subscriptions?
• Final Thoughts
• Frequently Asked Questions About Shopify Subscription Apps

What Is A Shopify Subscription App?

Unless you’ve been living under a rock for the past decade, you understand what a subscription service is. A subscription app is simply the vehicle for which the service is provided to your customers via your Shopify store. So, let’s say you sell something like office supplies, and you have several customers hopping on your store every month to buy the same amount of the same things. You could offer a subscription that would send them these items on a set schedule and have their card charged automatically. Think about it, less work for you, and they don’t have to remember to re-order, everybody’s happy.

That’s really what it’s all about, making your already happy, repeat customers even more psychotic over your products while creating less work for yourself. If your store sells anything that could be bought several times, you should be highly considering taking this route. If you sell fine leather furniture, not sure how this could help you. But, what do we know? We don’t sell couches.

The 8 Best Shopify Subscription Apps

Subscriptions themselves have been around since dirt was created, everyone alive has partaken in at least one. Whether that subscription came in the form of magazines, newspapers, or even DVDs or CDs. They’re highly effective.

Nowadays, almost anything can be set up with a subscription, so take advantage and hop on this train! But with so many different options in subscription apps for Shopify, which one is right for you? You may have entered into the magic Google box something like “What is the best subscription app for Shopify?” You most likely found out that question is loaded as hell. Far too many variables to consider, the “best” app for one seller, may not be the case for your situation. Below are 8 of the finest subscription apps currently available on Shopify’s app store.

Here is how the eight apps compare at a glance. Plans, fees, and ratings were checked on the Shopify App Store in October 2026 and change often, so confirm the details on each listing before you install.

1. Subi, formerly Subify

Subi, formerly Subify, is an incredibly accessible solution to get your subscription business off the ground. Whether you’re offering physical (or digital) products or services to your customers, Subify can help increase revenue by transforming those single purchasers into ecstatic repeat customers by offering adjustable discounts, custom subscription boxes, membership plans, and much more!

Subify has many features; the standard includes:

• Lightning-fast setup with an “auto-add” widget. Seamlessly integrates with your store, and is accessed through Shopify Admin.
• Intuitive customer portal where they can skip, pause or cancel subscriptions themselves.
• Numerous widget templates that are completely customizable to match your store’s theme.
• The expert customer support staff is always on deck to assist you with setup or any other questions or concerns you may have.

→ See our full Subify app review for more details.

Subify is listed in the Shopify App Store as Subi Subscriptions, and its pricing has changed since we first reviewed it. Plans now include a free plan for development stores, Starter at $29 per month plus 1.6% per subscription transaction, Subi at $119 per month plus 0.8%, and Subi Plus at $479 per month plus 0.4%. Paid plans include a 7-day free trial and a 30-day money-back guarantee. The per-transaction fee falls as you move up, so the higher tiers pay off once subscription revenue is steady.

Subify holds a 4.9-star rating from more than 900 reviews on the Shopify App Store, which makes it a good first stop if you are launching a subscription business.

2. RecurrinGO!

Ready to take your sales to the next level? Say hello to RecurrinGO! – your new best friend when it comes to selling subscriptions and boosting your revenue.

With this nifty little Shopify subscription app, you can easily create and manage subscriptions without breaking a sweat. Whether you want to charge customers automatically or send them recurring invoices, RecurrinGO! has your back.

You can also increase your average order value by letting customers purchase both one-time and subscription products. And the best part? You get to set flexible subscription rules – from delivery frequencies to discounts and customer notes.

RecurrinGO! is fully integrated with Shopify Checkout, so your customers will enjoy a seamless shopping experience that will keep them coming back for more.

But what if someone wants to cancel their subscription? Don’t sweat it! RecurrinGO! has got a cancellation and dunning management to help reduce churn.

Read more about RecurrinGO! here →

Pricing is simple: there is a free plan for development stores, and a single All inclusive plan at $19.99 per month with 0% transaction fees and no hidden charges. That plan covers automatic and invoice subscriptions, pay-as-you-go and prepaid plans, cart upsells, a self-serve customer portal, subscription bundles, and dunning with automatic payment recovery. A single flat price makes your costs easy to predict as subscription revenue grows. RecurrinGO! holds a 4.9-star rating from 153 reviews on the Shopify App Store.

So what are you waiting for? Say goodbye to boring sales and hello to RecurrinGO! – the Shopify subscription app that’s here to help you increase your LTV and drive sales like never before.

3. Recharge Subscriptions

Recharge is the heavyweight on this list, built for brands that expect subscriptions to become a major revenue channel. It pairs a no-code customer portal with retention tools and works with platforms like Klaviyo, Gorgias, and Stripe, so it slots into a larger marketing stack.

Recharge standard features include:

• A no-code customer portal where subscribers skip, swap, and reschedule on their own.
• Churn prevention tools, including smart cancellation flows and failed payment recovery.
• Product bundles that customers build themselves or buy as curated sets, plus loyalty rewards on higher tiers.
• Retention analytics that benchmark your cohorts against other brands.

Together, these features cut the manual support work that eats into subscription margins, which matters most once you have a few hundred subscribers.

Pricing starts at $25 per month for stores with up to 50 subscribers, with no transaction fees on those first 50. After that, Starter is $99 per month plus 1.49% + 19¢ per transaction, and Plus is $499 per month plus 1.34% + 19¢ per transaction. Both include a 60-day free trial. Because the cost scales with revenue, Recharge pays off when subscriptions are central to your business, and it can feel heavy for a store testing the idea.

Recharge holds a 4.8-star rating from more than 3,100 reviews on the Shopify App Store.

4. Appstle Subscriptions

Appstle Subscriptions is a strong fit if you want a generous free tier and no per-transaction fees at any level. It is also the most-reviewed app here, with a 5.0-star rating from more than 9,100 reviews on the Shopify App Store.

Appstle standard features include:

• Pay-as-you-go and prepaid subscriptions with multiple delivery frequencies and payment retry.
• A customer portal built on Shopify’s native customer accounts.
• Performance analytics, churn control, and 24/7 human support on every plan.
• Build-a-box, bundling, widget themes, and retention tools on the Business plan and up.

That mix lets a small store start for free and add bundles or product swaps only when the revenue justifies them.

Pricing is tiered by monthly subscription revenue, with 0% transaction fees on every plan: Free covers up to $500 per month, Starter is $10 per month for up to $5,000, Business is $30 per month for up to $15,000, and Business Premium is $100 per month for up to $100,000. Paid plans include a 14-day free trial. The plan you need depends on revenue, so a fast-growing store will move up tiers quickly.

5. Seal Subscriptions & Loyalty

Seal Subscriptions keeps costs low while you validate demand. It has a free-for-life plan and charges no transaction fees on any plan, and it holds a 4.9-star rating from more than 3,100 reviews.

Seal standard features include:

• Auto-charging mode and recurring invoices, with tiered subscription discounts.
• Product swaps, multi-language translations, and full API and webhook access on every plan.
• A passwordless customer portal, renewal reminders, and a custom cancellation flow on higher plans.
• Delivery profiles, 1-click checkout links, and retention and cancellation insights as you scale.

Those extras help you reduce cancellations without paying for an enterprise platform.

Pricing scales by number of subscriptions rather than revenue: Free covers 50 subscriptions, Supersale is $5.95 per month for up to 100, Rising Star is $9.95 per month for up to 250, and Legend is $24.95 per month for up to 500. Larger plans are available, and paid plans include a 30-day free trial. If your subscriber count grows quickly, check the next tier before you hit the limit.

6. Ongoing Subscriptions

Ongoing Subscriptions is a paid-from-day-one option aimed at stores that want bundles, discounts, and forecasting in one place. It has a 5.0-star rating, though from a smaller base of about 64 reviews, so read recent feedback before you commit.

Ongoing standard features include:

• A subscriber portal, with pay-per-delivery and prepaid subscription options.
• Support for BOGO and BXGY automatic discounts and subscription bundles.
• Widget, portal, and email customization, plus multiple frequencies and payment retry.
• An analytics dashboard with forecasts and live chat support.

The forecasting and discount tools are the standout, since they help you plan inventory and promotions around recurring orders.

Pricing has no free plan: Starter is $49 per month plus 3% + 20¢ per transaction, Growth is $99 per month plus 2% + 20¢, and Scale is $299 per month plus 1% + 20¢, each with a 14-day free trial. The transaction fee drops as the plan rises, so the higher tiers make sense once subscription volume is steady.

7. Loop Subscriptions

Loop Subscriptions focuses on retention. It earns a 5.0-star rating from nearly 800 reviews, and its free plan lets you start without paying for the first 50 active subscriptions.

Loop standard features include:

• Fixed and build-your-own bundles with one-click checkout links.
• Smart dunning management with 15 retries for failed payments.
• Personalized cancellation flows and offers, plus a branded customer portal with upsells.
• Subscriber rewards, prepaid and gift subscriptions, and a dedicated customer success manager on Pro.

These retention tools directly protect your recurring revenue, which is where most subscription stores lose money.

Pricing: Free covers 50 active subscriptions, Starter is $99 per month plus 1.0% per transaction, and Pro is $399 per month plus 0.75% per transaction. Both paid plans include a 14-day free trial. The free plan is a low-risk way to test, and the jump to Starter is worth it once failed-payment recovery starts saving real orders.

8. Propel Subscriptions

Propel Subscriptions (previously listed as Subscriptions Recurring Orders) is the budget pick. It charges 0% transaction fees on every plan and stays free until your store reaches $500 per month in subscription revenue. It holds a 4.7-star rating from about 170 reviews.

Propel standard features include:

• Unlimited subscriptions, tiered discounts, and a customer portal on the free plan.
• Unlimited notifications, customer tagging, translation, and widget customization.
• Payment retry management, subscription imports, and custom email notifications on Growth.
• Custom subscription shipping rates, processing dates, and cancellation management on the top plan.

That makes it a practical way to launch a first subscription offer without committing to a monthly fee.

Pricing: Free until $500 per month in subscription revenue, Growth at $9 per month, and Enterprise at $19 per month, with discounts for annual billing. Even the top plan costs less than most competitors’ entry tiers, so the trade-off is a lighter feature set for complex programs.

Tools That Pair Well With a Subscription App

A subscription app handles the billing schedule, but the rest of your store decides whether subscribers stick around. These tools fill the gaps most subscription stores run into.

• Shopify Payments: subscription apps need a payment gateway that supports saved payment methods, so confirm your gateway is compatible before you pick an app.
• Omnisend: renewal reminders, win-back flows, and subscriber-only offers for email and SMS.
• Loox: photo reviews that build trust before a first subscription order.
• Easyship, Shippo, and ShipBob: shipping and fulfillment for recurring boxes, from discounted labels to outsourced warehousing.
• Chargeflow: dispute management for the chargebacks recurring billing can bring. Our guides on preventing PayPal chargebacks and Chargeflow for Shopify cover the details.

Choosing the subscription app first and the surrounding tools second keeps your stack simple, and each of these works with the apps above.

What Types of Stores Benefit From Subscriptions?

Earlier in this post, we gave one example about selling office supplies; this is kind of a no-brainer. Anything that your customer base may buy more than once can easily be turned into a subscription. 

As you may have noticed from reading some of the above descriptions, many of these apps can handle more than just simple subscriptions. Some even include features such as setting up a loyalty discount program or offering other membership-style programs that keep your customers coming back for more.

In that case, we stand corrected: You absolutely can sell couches and benefit from one of these apps by utilizing the loyalty or membership features. Learn something new every day, don’t we?

Final Thoughts

There is competition everywhere you look in the eCommerce arena. Offering a subscription service, membership, or loyalty rewards program to your existing business could be the advantage you need to gain tons of repeat customers.

If you’ve decided to start a subscription-based business, by using one of the above-mentioned apps you can automate many of the mundane processes while making your customers feel like a million bucks! That’s what we should be striving for, making customers excited to hand over their money to you, time and time again.

Frequently Asked Questions About Shopify Subscription Apps